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Mall of the Emirates officially opens World of Fashion today

15 Sep 2015
a poster for elissa

The fifth annual World of Fashion event returns in a refreshed, personal format to mark Mall of the Emirates’ 10th anniversary. Opening night features glamorous show by multi-brand concept Etoile La Boutique and VIP appearance of Elissa tonight from 8pm

Dubai, UAE: Majid Al Futtaim’s premium fashion and lifestyle destination, Mall of the Emirates, today, unveils a brand new way to experience the latest concepts in fashion and beauty, as it welcomes visitors to the region’s most innovative and experiential five-day fashion and beauty collaboration, ‘World of Fashion’ until September 19. 

 To mark Mall of the Emirates’ 10th anniversary, ‘World of Fashion’ 2015 blurs the lines between clothing and interiors, by providing guests with a first-hand look at the Autumn/Winter fashion, beauty, and design trends that will influence the region’s style-setters in the coming year in a dynamic new setting.

 Enabling visitors to experience catwalk trends in a unique environment, the five-day event will also see one of the Middle East’s most prominent celebrities, Elissa, share her insights on personal style during a VIP appearance tonight at 7 pm.

 Here is the full calendar:

WORLD OF FASHION 2015

Tuesday, 15 September 2015

1:30 PM

Private Media Preview

2:00 - 5:00 PM

VIP House Tours (by invitation only) with live music by Joanna Broomfield and trio classic

8:00 PM

Etoile Fashion Show

8:00 PM

Live Q&A with Elissa, one of most celebrated talents in the region

Wednesday, 16 September 2015

2:00 - 5:00 PM

VIP House Tours (by invitation only) with live music by Joanna Broomfield and trio classic

7:00 PM

Live Q&A with eL Seed, French Tunisian calligraffiti artist

Thursday, 17 September 2015

12:00 PM

Live Q&A with Megan Hess, international fashion illustrator

2:00 - 5:00 PM

VIP House Tours (by invitation only) with live music by Joanna Broomfield and trio classic

5:30 PM

Katakeet Junior Fashion Show

Friday, 18 September 2015

2:00 - 5:00 PM

House opens to public with live music by Joanna Broomfield

Friday, 19 September 2015

2:00 - 5:00 PM

House opens to public with live music by Joanna Broomfield

 

For more updates on ‘World of Fashion,’ please visit: www.facebook.com/malloftheemirates.  Mall of the Emirates also encourages online fans to support the campaign by following the mall’s official Instagram account:  http://instagram.com/malloftheemirates and using #WorldOfFashion15.

 

 
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