VOX Cinemas Launches First Oman 4DX Complete Sensory Entertainment Experience at City Centre Muscat

Muscat, Oman: Majid Al Futtaim Cinemas, the dedicated cinema arm of Majid Al Futtaim, the leading shopping mall, retail and leisure pioneer across the Middle East and North Africa has just opened the doors of its immersive VOX 4DX cinema concept to Oman audiences.

Holding the exclusive rights to the 4DX technology in the Middle East, the new VOX 4DX experience located at City Centre Muscat is the very first theatre of its kind in Oman. Designed to go beyond the confined walls of a theatre to truly captivate audiences, VOX 4DX features dynamic motion seats as well as special effects such as rain, fog, wind, lightning and even scent to engage movie fans on an entirely new level.

Cameron Mitchell, Chief Executive Officer at Majid Al Futtaim Cinemas, said: “Oman is a fast developing market and in the same way, customers here are continuously demanding more from their experiences. Boasting some of the entertainment industry’s most interactive technology, VOX 4DX promises a completely new sensory-filled way for customers in Oman to experience cinema. Placing movie fans at the centre of their favourite blockbusters, VOX 4DX is a perfect fit for this market and we are confident it will help us continue to create great moments for everyone every day.”

Customers keen on experiencing VOX 4DX for the first time in Oman can book tickets online at www.voxcinemas.com or on the VOX mobile apps. Movies that will be releasing in VOX 4DX include:

• Rogue One: A Star Wars Story (3D)
• Assassin’s Creed
• XXX: The Return of Xander Cage
• John Wick: Chapter 2